Boost User Experience & Conversion of your eCommerce store
Proven Design Patterns, UX Tips and Conversion Optimization you can do to get more sales on your eCommerce website
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If you are into eCommerce business, own an eCommerce store or have job to design or improve its sales, conversion and revenue, this class is for you. This class will help you boost your eCommerce business credibility, customer engagement and overall user experience and satisfaction of your shoppers
You will learn
- Shopping Behavior of users - How user's shop on online stores
- Pricing tips and tricks based on Psychology
- Easing the pain of shoppers to shop online
- Ways to improve checkout process
- Methods to improve store credibility
- Improve Search Bar and search filters
- Enhance Navigation with different design patterns
- Using Proper tone to write buttons, product titles and labels
- 5 must have things on a Product page
And then most importantly
- Airbnb Case Study - What improvements they did for better UX and Conversion
- Etsy Case Study - How Etsy improved their product page and increased store credibility
Assignment to point out 6 problems in any local eCommerce Website
Your Instructor
I
started my Freelance Design Career 10+ years ago and learned everything
the hard way myself. I went from scratch to end up working for
FORTUNE 500 companies like INTEL, PANASONIC and Coca Cola.
I love to simplify things about UX and UI Design when I teach to make it easier for my students
Working with Art Directors from Coca Cola and Project Managers from UK, I learned a lot in short period of time.
Improved User Experience of UK GP Tools Mobile App, few Games and e-commerce websites and created new Design patterns for showing passwords safely in password fields
Worked from App Icon Design to App UI Design, from wire-frames,
prototypes and Mockups Design. I have a hunger of perfecting User
Interface from all aspects
I am multi-talented person who have won One Gold Medal, won a nation-wide Poster Design competition from PANASONIC and won many Landing Page design contests on 99designs.
Worked with Clients all over the world mostly from USA, Australia, UK, and United Arab Emirates while learning a lot on how to deal with clients while freelancing and how to present your work to them
My ultimate aim is to make more Awesome UI Designers and ease the pain of learning from new comers in this field of UI Design
Course Curriculum
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StartIntroduction to this Course (2:22)
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StartWhy first impressions matters a lot (6:45)
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StartWhat is the optimal loading time of your eCommerce website (6:54)
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StartFew Conversion models and a bit about Conversion (4:21)
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StartShow customers what is happening - Progress Feedback (9:08)
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StartFind out what they are looking for on your eCommerce store (3:36)
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StartEasy Signup for your first time shoppers (6:35)
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StartTop Reasons - Why people abondon shopping cart? (6:33)
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StartWhy Apple's Help and Support is effective (10:23)
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StartPreparing for mCommerce (3:28)
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StartDesign for edge cases or worst case scenario (3:29)
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StartUsing Cookies to store Shopping Session and Data (4:14)
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StartUX of Navigation - Improve eCommerce Navigation Menu (7:05)
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StartSearch Behavior and patterns of Shoppers (13:29)
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StartSearch Bar Design Patterns - See how other major eCommerce giants are doing (7:56)
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StartHow to improve Checkout Process (13:26)
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StartGetting rid of Cart abdondonment problems (9:44)
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Start5 Ways to use Power of Suggestion (8:58)
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Start5 Search filters every eCommerce website must have (10:04)
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StartHow to tone your messages on eCommerce store (3:46)
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StartHow to write better Product Titles (8:57)
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StartWhat must be on a Product Page? (19:08)
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StartAmazon uses Structured Product details pattern (4:20)
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StartPsychological Pricing tricks for more conversion (6:10)
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StartWhich CTA Add to Cart button converts better? (11:30)
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StartImages and Videos on your Product Page (10:03)
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Start3 major functionalities your Reviews must have (13:14)
Frequently Asked Questions
Everyone who is related to UX and selling something online must join